Logo and Graphic Design for Shree Security Services, PUNE
About the Client - Shree Security Services
Shree Security (now Pawar Delta Force Pvt Ltd.) has been addressing this concern of families, individuals by providing top notch personal and residential security solutions in Pune city for close to a decade. But they wanted to spread their safety wings to Industries and corporate businesses also that need round the clock security and safety services. Because the Security Agency was going to broaden its area of operation, our brand designers decided to give it a more professional uplift.
Our Re-Branding Solutions
We know the fact that when your client base changes you need to consider a re-branding exercise. As a part of re-branding exercise, WDsoft Pune's graphic designers completely re-designed the logo of the Security Services Company. We helped them transform their business into brand by completely makeover of their identity and performed Web Design, Digital Marketing, Brand Identity Design campaigns rigorously.
Logo Design for a Security Agency
A badge is perhaps the most visible and recognizable symbol of policing around the world. It's seen by many as a sign of authority, sacrifice, and service. Although it's most closely associated with public service professionals such as firefighters, correctional officers, and especially police officers, the use of badges actually long predates the modern concept of law enforcement and policing as we know it. The bad refers to good, hardworking, and dedicated people to take on the mantle of public service and join the ranks. If you have the desire to serve and to help and protect others, and if you're ready to make sacrifices to ensure the safety of your community. Wings signify support like from that of an angel and ensures confidence.
Colors used in this logo are Red , orange and a hint of white. The color red is a warm and positive color associated with our most physical needs and our will to survive. It exudes a strong and powerful masculine energy. It exudes a strong and powerful masculine energy. Red when taken into consideration as far as security is concerned has a huge impact on our emotions, our perceptions, and our spiritual and physical well being. The color orange relates to social communication, stimulating two way conversations.
WDsoft Pune also designed graphic-rich marketing and sales collateral for the security agency. It is an daunting task to present all the valuable information on the limited space of the marketing collateral without ruining the aesthetics of it. But our designers at WDsoft Pune have more than a decades experience in designing them, it wasn't hard for us to determine the key USPs that would make it on the collateral.
We designed the company brochure highlighting the key USPs of the agency. Because the security agency was now availing its services to corporate businesses the content needed to be redone. WDsoft Pune's content writers created a fresh marketing content that would intrigue any corporate boss. We provided plush English language content to all the marketing and sales communication collateral - this included the website, brochures, flyers, advertising posters and banners and visiting/business cards.